New Children’s Products Company: Simplay3

The same team that successfully launched and developed The Little Tikes Company (1970) and The Step2 Company (1992) with CEO and founder Tom Murdough, has now launched Simplay3. More than 40 years of experience has strategically positioned The Simplay3 Company to design, engineer and manufacture American-made products that are taking innovation and quality to a whole new level. Simplay3 will showcase five brand-new toys that encourage kids to power down their screens and promote interaction, physical activity and creative basic play. Thr new toys include: Super Coupe Pedal Trike, Caterpillar Play Box, Sand & Water Bench and In & Out Activity Table.